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The headlines have been coming thick and fast: 'Sitting is killing you', 'Sitting is the new smoking', 'The war on sitting'. In the everchanging landscape of health hazards, sitting is the new villain ...

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The headlines have been coming thick and fast: 'Sitting is killing you', 'Sitting is the new smoking', 'The war on sitting'. In the everchanging landscape of health hazards, sitting is the new villain ...

Great minds think alike! Are you still sitting? #KeepMoving​

 

Date - October 20144

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Deutsche Bank is among a rising number of corporates investing significantly on wellness interventions, giving the overall well-being of their employees and preventive care as much importance as curative intervention such as insurance cover and hospitalisation benefits, as they wake up to the impact of lifestyle and stress-related problems on productivity. While multinationals such as Microsoft, Goldman Sachs, Citi, SAP Labs, Sapient, Vodafone and Deutsche Bank have become proactive in employees' health and wellbeing, several home-bred companies such as Wipro, Mahindra Group, Tata Steel and Godrej, too, are moving in the same direction. "Evolved employers realise that a physically and mentally healthy workforce is key to running a profitable business, and have thus begun to invest in their most important asset - human capital," said Ravi Krishnan, CEO of Mumbai-based wellness firm Stepathlon Lifestyle. Krishnan, a former managing director of IMG South Asia, said companies in developing markets such as India — which historically have had a tendency to focus on 'illness rather than wellness' — now realise that good wellness programmes benefit individuals and companies by bringing down healthcare costs and boosting employee morale and productivity.

Corporates invest for a healthy and happy workforce for better productivity​   

Date - October 2014

Date - October 20144

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Promote an active lifestyle and build camaraderie among office workers by taking 10,000 steps a day
A survey conducted by Stepathlon in 2013,
34% of participants reported increased engagement in their workplace
33% of participants reported greater teamwork within their company
28% of participants took fewer sick days
39% of participants increased their frequency of exercise
15% of participants increased their duration of exercise
48% of participants lost weight

Entrepreneurs' Digest - Market Intelligence Survey by Stepathlon in 2013​

 

Date - October 2014

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